Salesforce.com, Inc Sr. Manager, Product Marketing - Healthcare & Life Sciences in Boston, Massachusetts
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We are searching for a self-starting and team-oriented marketing professional to join the Healthcare and Life Sciences (HLS) Industry marketing team! Candidates will have a passion for crafting creative awareness strategies, staying relevant with industry trends, and going above and beyond in execution with cross-functional partners.
Are you excited by the transformation happening across the industry? Does creating impactful campaigns and content energize you? If you love collaborating with some of the most dynamic and hard working team in the industry then this role is for you and we want to talk!
HLS Industry Positioning and Messaging - Support rapidly defining, building and iterating on compelling narratives for the HLS vertical category (Providers, Payers, Pharma and MedTech). Partner with HLS Product Marketing and cross-functional teams to ensure messaging consistency, impact, and alignment.
High-Quality Awareness Campaigns and Events - Influence awareness campaign strategies and lead execution in partnership with demand gen, content, customer marketing, and event teams. Content can include videos, demos, event keynotes, webcasts, thought leadership reports, and more to support fully integrated campaigns.
Global, Cross-Product, and Partner Alignment - Ensure alignment with global, cross-product, and partner marketing team members and proactively enable them on upcoming promotions to amplify efforts. Keep a consistent pulse on opportunities to include them in our planned awareness campaigns and see how we can engage in their plans.
Successful history of delivering high fidelity, customer facing content and campaign activations.
A zeal and track record synthesizing sophisticated products and industry trends into simple, value-based positioning.
Multifaceted marketing skills in writing, visual slide design, and video production with attention to detail.
Confirmed background leading cross-functional projects with a personable, creative, and “get it done” mentality.
Direct experience working alongside demand gen, content, creative, and sales teams.
Experience, confidence, and comfortability with public speaking and story-telling with customers.
5-7+ years relevant work experience
Desired Skills and Experience:
MBA a plus but not required
Previous experience in Healthcare and Life Sciences ideal
Design and marketing content software experience
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