Job Information
Octagon, Inc. Manager, Media Relations Healthcare in New York, New York
Weber Shandwick is seeking a Manager (Account Supervisor level) to join our Integrated Media team within our Healthcare Practice.
We Are Seeking
We are seeking a strong Manager to join our Media Relations team within our Healthcare Practice. You love the thrill of the pitch, building relationships with media, and constantly immersing yourself in pop culture/trends. As a Manager, you will have the opportunity to work on various top tier brands in various healthcare categories.
What You Will Be Doing
Develop a strong understanding of the client's business and target audience, and work with strategists and creative team members to deliver solutions that meet program objectives
Monitor media outlets, understand industry issues that directly and indirectly affect the client, and analyze and distill meaningful insights from media coverage
Generate story ideas and topic angles, draft media materials, and pitch media to land earned coverage
Develop strategic messaging for clients and support creation of media plans and proposals that take an integrated approach to driving awareness with target audiences
Leverage influencers (e.g. advocates, bloggers/vloggers and other relatable voices) to impact clients, their brands and marketing goals.
Provide thoughtful recommendations for content creation and distribution across multiple channels to support paid, owned and earned channels
Support creative ideation on a consistent basis
Serve as a role model to team members
Participation in office-wide initiatives, seminars and meetings to further professional learning and development
Actively participate in agency development and assist with new business
Competencies
Business Acumen- align talent strategies to drive business goals
Client Service- client focus and ability to build trust and rapport across all levels
Proactivity- exhibit relentless pursuit for new and innovative talent strategies
Collaboration- build strong relationships at all levels across the organization
Critical Thinking- ask probing questions; anticipate and address critical talent gaps and needs
Conflict Resolution- possess sound judgment and savvy in navigating and resolving complex talent and organizational issues
Basic Qualifications
Bachelor's Degree in Marketing, Communications, Public Relations
3 to 4 years' relevant experience
Media relations experience
About Weber Shandwick
Weber Shandwick is a leading global communications network that delivers next-generationsolutions to brands, businesses and organizations in major markets around the world. Led by world-class strategic and creative thinkers and activators, we have won some of the most prestigious awards in the industry. Weber Shandwick was named toAd Age'sAgency A-List in 2020 andBest Places to Work in 2019. Weber Shandwick was also honored asPRWeek'sGlobal Agency of the Year in 2015, 2016, 2017 and 2018, andPRovoke'sGlobal Agency of the Year in 2015, 2017 and 2019. The firm earned 25 Lions at the 2019 Cannes Lions International Festival of Creativity. Data-led, with earned ideas at the core, the agency deploys leading and emerging technologies to inform strategy, develop critical insights and heighten impact across sectors and specialty areas, including brand and B2B marketing, healthcare marketing, change management, employee engagement, corporate reputation, crisis management, data and analytics, technology, public affairs, social impact and financial communications. Weber Shandwick is part of the Interpublic Group (NYSE: IPG). For more information, visit
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